The terms, in plain English.

Who we are

rebootd. is a trading name of Brightlines Translation Limited, a UK registered company. When these terms say we, us, or rebootd., they mean Brightlines Translation Limited. When they say you, they mean the person or business buying a service from us.

These terms are written in plain English on purpose. They apply to every rebootd. service unless a specific campaign page says otherwise. Nothing in these terms limits your statutory rights.

The brand direction document

The brand direction document costs £99, paid upfront. It is delivered within 72 hours of payment and includes competitive research, a colour palette recommendation, a typography pairing, and a copy voice chosen for your business and sector.

The £99 is credited in full against your build total if you go ahead. The document is yours to keep whether or not you build with us.

If the document does not feel right, tell us what missed the mark and we will revise it. If the revised document still does not feel right, we refund your £99 in full, processed within 5 working days.

The website build

A full website build starts at £1,500. The exact total depends on the pages and options you choose, and is shown to you before you commit.

Payment works in three stages. The £99 brand direction document fee is paid first and credited in full. When you confirm your direction, a deposit of 50% of the build total, less the £99 already paid, starts the build. The remaining 50% is due on completion, before your site goes live.

Your homepage is built first and sent to you for review. One round of revisions is included. Once approved, we build the remaining pages in the same style. Most sites are live within two weeks of you confirming your direction.

Hosting and support

Hosting is £50 per month and covers hosting, security, and minor content changes. There is no minimum term and you can cancel any time.

If a monthly payment fails, we allow a 14 day grace period. After that your site may be deactivated until payment resumes. If you cancel or your subscription ends, you have 90 days to export your content.

Ownership

You own your website: the code, the copy, the images we supply, and your brand direction document. If you ever want to move your site elsewhere, we help you do it. There is no lock-in and no exit fee.

Functionality that runs on our platform, such as booking and online payments, works only while hosted with us. If you move your site elsewhere, those features do not transfer, and enquiries route through your contact page instead.

Optional extras

Extra content pages, such as a blog, FAQ, portfolio, testimonials, or team page, are one-off costs added to your build total.

Booking and online payments are optional monthly subscriptions, active from the day your site goes live. You can cancel them at any time.

The website audit

The audit costs £49 and covers technical SEO, page speed, AI search readiness, and keyword visibility, delivered as a plain-English report. The £49 is credited in full against a build if you go ahead. The audit fee is not refundable once the report has been delivered.

Campaign offers

From time to time we run offers such as discounted or free builds. The specific conditions of each offer are shown on the campaign page and form part of these terms for that offer.

Questions

If anything here is unclear, email hello@rebootd.co.uk and we will give you a straight answer.